How to Advertise Yourself as an Online Teacher in 2022

Have you ever searched for the term "webinar" on the internet? If yes, then you may have felt as if you had entered a different world. And there's a reason why these online webinars are so popular. 

That is because they are actually effective! However, they work only if done right, and the path ahead is tricky. Note that most people are too busy to stop their work and attend an online webinar that does not seem interesting. So, what constitutes a great online webinar? Well, excellent webinars are similar to independent films that leave the audience feeling amazing, motivated, and ready to conquer the world.

So, how can your webinar make an impression on the audience? Continue reading to learn about the best tips for webinars and the three ways to make your online webinar more engaging. But first, let us examine why these online virtual events are so significant.

Why are online webinars important?

More than 70% of webinar marketers believe virtual events are either highly effective or generally successful. It's an excellent approach to fostering connections and boosting product awareness. This is more so because many individuals worldwide now have better access to information, thanks to the advancements in communication technology.

And it plays a major role in the field of education. People are increasingly able to get high-quality education over the internet. Through real-time online classrooms, the development of internet-based education has increased overall access to education. This implies that many individuals are developing their knowledge and abilities who would not have been able to do so otherwise.

Online webinars enable educators to reach out to tens, hundreds, or even thousands of individuals in one go seamlessly. Furthermore, students are not required to pay for transportation or lodging to get an education. Similarly, educators do not need to make significant efforts to accommodate more pupils in terms of class size.

The demand for virtual events is increasing, as are participants' expectations. As a result, online webinars are more vital than ever, and webinar solutions are getting more advanced and engaging, as well as scalable to hundreds of thousands of users. By 2023, the worldwide webinar and webcast market is expected to grow at a 7.6% CAGR. In 2015, the market was worth USD 547 million, and by 2023, it is expected to be worth USD 800 million.

So, as you get ready to drive more people to your online webinar, make sure that your efforts are worth it. And you may succeed by following some effective ways to host a webinar. Therefore, we have curated a list of the three best tips for webinars to make them more engaging.

Three best tips for webinars 

• Quality content:

Webinars are becoming more popular, with 60% of marketers using them as a content marketing strategy. Three major components come under the category of content. The first is that of presentation. 

Is your online webinar well-presented? How is your internet connection? What's going on in the background? Have you prepared by practising beforehand? Users will make their initial decision based on aesthetic attractiveness. When designing the feel of your materials, keep your buyer in mind. 

The next step is narrative. Do you have a knack for telling a good story? Can you convey your content clearly and correctly? 

The last step is interaction. You must engage your audience. Respond to their inquiries. Give immediate feedback. Your audience signed up to hear from you. So do share your knowledge with them in real-time.

• Choose the right time:

Choose a time that is convenient for you and your audience. Consider the lead time. Do not begin marketing your webinar the day before.  Promote at least a month, if not longer, in advance. 

You can send reminders as the event approaches, including an email notification the day before. Using social media to create a countdown can be really effective. Finally, consider the length. What should the duration of your virtual events be? Your audience is preoccupied. They're giving you their valuable time. So, you may consider 30-60 minutes to provide the quality material.

• Preparation:

This might be the most significant factor in a successful webinar. Practice your public speaking abilities. An excellent method to prepare is to record a segment of your presentation and listen back or practice in front of friends and family. Also, select the best platform to assist you with your preparation.

Need an effective platform to share your knowledge? Then connect with Kohbee, your one-stop platform for showcasing your teaching skills. Kohbee is used by over 30,000 educators to help them flourish. You, too, can create your website in under 60 seconds.

Simply enter the courses you teach and the topics you study. You will be able to see how many website views have come in and the statistics for each website lead. Kohbee e-solutions are developed to fulfil the needs of current instructors, allowing them to conduct online lessons efficiently. We provide a hassle-free method for instructors worried about their teaching careers. Kohbee can help you 10X the size of your online classes and courses. Download the Kohbee app Now! 

The education landscape has experienced a paradigm shift in the last few years. With the rapid advancement in technology, virtual learning has become more prevalent. According to statistics, more than 30% of American students have enrolled in at least one online-learning course. With virtual learning, being physically present in a classroom is no longer the only option. Now, keen learners can get access to quality education whenever and wherever they want, thus bringing in a new era of learning, infamously called elearning.

What Is Live online-learning?

Live online-learning classes are a trainer-led education model where teachers teach their students in a virtual classroom. These classes require both teachers and students to be simultaneously online.

With this format, you can meet with your instructor and other classmates at a scheduled time. All this happens online, so you don’t have to spend time or money commuting to your institute. You get to enjoy the flexibility to attend your classes from anywhere in the world.

According to a survey, 52% of American students considered online college-level education superior to classroom learning.

Benefits Of Live online-learning

1.      Easy Accessibility and Flexibility

Online classes are available to anyone who has access to high-speed internet and a tech device, such as a laptop or tablet. There is no need to travel to any specific location to attend these sessions. Thus, with no limitation to location, this approach indeed ensures better accessibility for all.

Besides, virtual learning offers a great deal of flexibility. Most of the time, students can factor the coursework into their already busy schedules and study at their own pace.

2.      More Cost-Effective

Unlike traditional education, live online-learning classes tend to be much cheaper. The fee for these classes does not account for accommodation, equipment, textbooks, transport, etc., that contribute to a comprehensive learning experience in a traditional school. Online classes cut down most of these costs, making learning very affordable.

But remember, the low costs of online-learning do not imply a reduction in quality. Instead, it only ensures that a wider audience has access to the courses once reserved only for those with a big budget.

3.      Customised Learning Experience

With eLearning courses, it is easy to set your own studying pace. Also, online education is much more flexible to suit every student's requirements and level of ability.

Most online classes are smaller in batch size than standard class sizes. Often, live online-learning classes allow only one student at a time. Thus, this ensures more significant interaction between the student and the teacher. Also, the availability of diverse study material, including videos, images, eBooks, etc., helps improve the course's effectiveness and ensures a more dynamic and tailor-made education setup.

4.      Wide Selection Of Programs To Choose From

The Internet is a vast space that allows students to learn a wide range of subjects. From copywriting to music composition to cooking or even quantum physics, there are unlimited options for all learners. Nowadays, many colleges and universities are also launching eLearning courses for various levels and disciplines.

Therefore, students can opt for their chosen online course to get an official diploma, certificate, or degree without even setting foot on a college campus.

5.      Time Management Skill Development

Managing your time well is one of the most crucial life skills. Many students have to juggle their family and personal commitments with their professional goals. Many of them also balance a regular job with their education. And all this requires proper and advanced planning.

With online classes, time management becomes a lot easier. When you do not have to spend time on transport, waiting at bus stations, etc., to reach the location of your training school, you get the authority to manage your time well. And this ability to set your timeline helps in time management skill development.

6.      Virtual Collaboration Opportunities

In the last few years, especially after the Covid-19 pandemic, virtual collaboration skills have become more important than ever. Completing an eLearning course teaches these highly valued skills as you engage in virtual discussions, collaborate on group work, and evaluate the standpoint of people from across the world.

This is a great way to broaden your perspective and benefit from an interactive environment.

Experience The Benefits Of online-learning

Live online-learning presents an excellent opportunity for all students to enhance their knowledge base from the comfort of their homes. It improves accessibility and affordability for all students, helping them pursue their dream education.

Similarly, virtual learning has also enabled teachers to monetise their skills and reach a global audience. Thus, it is safe to say that online-learning is the future of education.

If you are an educator, you can benefit from signing up with Kohbee. The online hosting platform allows you to create and sell your eLearning courses to a large audience base. It comes with in-built payment-gateways to ensure easy and streamlined management. So, what are you waiting for? Download Kohbee today.

Launching your online course is one of the best ways to reach more students and connect with your audience worldwide. And thanks to the advancement in technology, it doesn’t take a lot of software and equipment for your online course launch. All you need is a few specialised tools and resources to get you started. Today, we will talk about all the equipment you will require for online-teaching. But before you dive in, you must remember that you do not need the best and most expensive equipment to launch an online course. Building an interactive classroom and launching a good course is also possible with a basic and inexpensive setup, provided you focus on your course content. Now, without further ado, let us look at our top recommendations for equipment for online classes.

Your Online Course Launch Checklist

1.      A Good Laptop or Desk Computer

This may seem like an obvious one, but having a reliable and fully-functioning laptop or computer is a must. This will ensure that you conduct your online classes in an efficient virtual environment.

Using a laptop or computer is recommended over a tablet or a smartphone for online classes. The former is better in terms of reliability, accessibility, and ease of use and reduces eye strain as much as possible.

Moving on, while choosing a laptop to launch an online course, make sure you go for the below-mentioned specifications:

· Windows 10 or MAC OS 10.10 or later

· 8 GB of RAM or higher

· 250 GB hard drive or higher

· A high-definition camera and a good quality built-in microphone

· At least a 15-inch screen size so you can see all your students without straining your eyes

· Microsoft Edge, Firefox 48, Safari 11 or later

· Antivirus program (updated regularly)

· High-speed Wi-Fi connection

These specs will help you to effectively conduct your online lessons.

2.      A High-Definition Camera

While purchasing equipment for online classes, you must place a special focus on choosing the right camera. With clear visual communication, the students can develop a greater bond with their teachers. Besides, it becomes easy for the teachers to enhance the effectiveness of the course by showing things physically and not only digitally.

Most laptops these days come equipped with a good-quality HD webcam. However, in case you are using an old laptop or desk computer, you will need to purchase an external webcam. Make sure to choose a webcam that can stream 1080p resolution and at least 30 frames per second (FPS).

Some good webcam options include:

· The Logitech Brio

· The Logitech C920

· Razer Kiyo

3.      A Good Sound System

Having a good sound system is the answer to- how to make online classes more interactive?

A good sound system comprises a headset with a built-in microphone and Bluetooth speakers. Such a system makes it easier for the host to communicate with the audience effectively and eliminates all bothersome background noises or echoes. In addition, it helps to create a clear dialog between the teacher and the students, thereby improving the effectiveness of the online course.

Nowadays, the headsets available on the market provide a 2-in-1 solution, i.e., they allow you to listen to your students loud and clear and vice versa. Also, they are very easy to set up since you only need a single jack for both input and output audio. You can also opt for a wireless set for added convenience.

Some of the best microphone options include:

· Nulaxy Headset

· Blue Microphone Yeti

· Audio-Technica AT2020USB

· Rode NTK

  4.      Lighting Equipment

Ensuring good lighting is an integral part of your online course launch checklist. Adequate lighting ensures that you are properly visible to the students. It makes you look presentable as well as enhances the effectiveness of the course. You certainly don’t want your students to struggle to see too clearly, especially if you are using any props or a whiteboard.

For lighting, you can opt for different options such as softboxes, umbrella lighting, etc. A Selfie Ring light is one of the best options to get studio-quality lighting anywhere. Alternatively, you can use a desk lamp for tutoring. Make sure to place the lamp behind your desk computer with the light straight on your face.

Additional Equipment for Online Classes

Apart from the aforementioned equipment, you also need a few other items to launch an online course successfully. Some of the most noteworthy ones include:

· An ergonomic set of furniture to conduct your classes

· Classroom props and décor items for building interactive classroom

· A background screen

· A whiteboard and marker for better demonstration

· A laptop stand

· A backup internet connection

Why Choose Kohbee for Online Classes?

Kohbee is one of the best platforms for an online course launch. It allows you to create your teaching profile within minutes and start selling your online-courses right away. The built-in payment-gateway takes care of all payments and makes managing your courses very easy.

So gather all equipment for online classes and start monetizing your skills with Kohbee today.

“I don’t need a business continuity plan. I’m just conducting online lessons.”

Well, this is what most virtual business owners assume. Thus, they skip the business planning process and proceed straight to execution. But did you know that 20% of businesses fail during their first year? And lack of a strategic business plan is one of the greatest reasons.

Whether a physical business or an online one, having a comprehensive business plan is crucial to success. It serves as a solid foundation to proceed without losing momentum by wondering what comes next.

A business plan helps spell out your strategy, detect potential roadblocks, and even evaluate your business idea's viability or growth plans. So, even if you are an online educator and wish to maintain a steady income from your online course, you must devise a suitable business plan.

Below we will show you how to prepare a business plan for an online course, along with all the significant sections that it must include.

What is a Business Plan?

A business plan is a formal business document that delineates all your professional goals and a clear path to achieve them. It also outlines any potential future problems and solutions. In other words, it provides a written roadmap for a business from financial, operational, and marketing standpoints.

As per Harvard Business Review, entrepreneurs that focus on their business planning process are 16% more likely to establish successful companies. And this is because developing a business continuity plan ensures long-lasting success, guiding you as you grow your business and legitimising your business venture.

A well-written and comprehensive eLearning business plan typically includes the following components:

1.      The Executive Summary

This is the foremost section of the plan that encompasses all your business objectives and the mission statement. This is a crucial section as it serves as an overview of your business. It also includes any potential future problems and optimal solutions.

It is advisable to prepare your business plan executive summary in the end. You have already figured out all your business details and can quickly gauge all your business strengths, goals, and weaknesses.

2.      Business Description

In this section, you must describe your business in your own words. You must include complete details about your business, including what makes it different from your competitors. For instance, if you are working on a business plan for an online course, you must tell who your target audience is, how your online-courses will benefit them, etc.

3.      Market Analysis and Competition

This section of an eLearning business plan must include all details about your target market. Show that you have methodically analysed the market and validated the demand for your online-courses. It is advisable to include information about the size of your market or how many learners you expect to enrol. Also, specify your competitors and outline how your business stands out from them.

4.      Your Product or Service

This is the part of the business plan where you talk about your product or service in detail. Make sure to elucidate every single aspect in a layman’s language. From copyright and trademark information to your competitors, spell out everything to showcase the value your business will most likely provide to all potential customers and your industry.

5.      marketing and Sales Plan

Whether it is an online course or an eCommerce product, you need a robust marketing strategy to sell your item. This section talks about the marketing strategies that you will deploy. This can be anything from creating a website, signing up for an online platform like Kohbee to creating social media profiles.

6.      Organization and Management

If you are the sole business owner, create an outline of your business structure. This includes an organisational chart together with all the job roles and descriptions. Also, specify if any external stakeholders or advisors are working with you.

7.      Financial Plan and Projections

This is another crucial section, especially if you plan to seek investors for your business. Create a cash flow projection to show your monthly expenditures, a break-even analysis, a sample profit-and-loss statement, and a balance sheet. This information will come in handy while filing taxes for your business each year. You can take the help of an accountant, in case you are just starting.

Creating a Business Plan for Online Course

To navigate your business well, you must carefully understand the business landscape. And with a well-documented roadmap, you can achieve your goals and metrics with greater ease. So invest your time in the business planning process.

And once you are done, use a good online platform like Kohbee to sell your courses. Kohbee allows you to create your online educator profile within minutes and reach a global audience to sell your online-courses. Besides, the built-in payment-gateways ensure quick and hassle-free payments. Thus, download Kohbee today and start selling online-courses.